Royal FLORIA Putrajaya: A Platform For International Floriculture

Putrajaya Floria Sdn Bhd’s (PFSB) initiatives to position Putrajaya on the world map as a flower and garden exhibition destination has begun to bear fruit with the recent visit of floriculturists from Ecuador to Anjung Floria at Precinct 4, Putrajaya.

The visitors led by HE Lourdes Puma Puma, Ecuador’s ambassador to Malaysia were accompanied by Tan Sri Dato’ Seri (Dr.) Aseh bin Haji Che Mat, President of Putrajaya Corporation and Puan Haslinda Khalid, MD of PFSB.

HE Lourdes Puma Puma and the delegation of floriculturists from Ecuador also joined a group of media representatives on a guided tour around Anjung Floria hosted by Putrajaya Floria Sdn Bhd (PFSB).  PFSB is the wholly owned subsidiary of Putrajaya Corporation tasked to manage and organise the Royal FLORIA Putrajaya beginning 2015. The permanent site for Royal FLORIA Putrajaya 2015 at Anjung Floria is currently undergoing a transformation that sees the e of several permanent features in the First Phase of development. These include the Malaysia-China Friendship Garden, English Garden, Fantasy Garden, Pinwheel Garden, Galleria D’Floria and the Entrance Statement for Royal FLORIA.

During a media briefing following the guided tour of Anjung Floria, Tan Sri Dato’ Seri (Dr.) Aseh said, “the hosting of Royal FLORIA is source of pride for Malaysia and we expect the upcoming Royal FLORIA 2015 will be the biggest festival yet since its inauguration in 2007.”

Puan Haslinda Khalid, the Managing Director of PFSB said, “the development of FLORIA on a permanent site will not only help sustain Malaysia’s tourism industry, it bodes well to boost confidence among the private and corporate sectors investors, both local and foreign, thereby adding impetus to the escalating development of Putrajaya and escalating commercial activity.”

“The special interest shown by foreign floriculturists, initially from Kenya and now Ecuador is testimony to this expansion.  This represents a positive outcome towards efforts by Putrajaya Corporation and PFSB to consolidate Putrajaya as a permanent fixture in the world’s flower and garden festival calendar, recognised on the same level with other established international flower festivals,” she added.

When interviewed HE Lourdes Puma Puma opined that Royal FLORIA is an excellent idea that combines tourism to promote Putrajaya and to have a destination for people to visit while at the same time combining the possibility to establish strategic relations with other countries.

Visitors enter Anjung Floria via the Floria Avenue, welcoming visitors with a beautification face-lift adorned with enchanting fountains culminating with a picturesque entrance statement featuring large colourful to make up “FLORIA” adjoined by Galleria D’Floria offering a plethora of souvenirs and takeaways from FLORIA for affordable and attractive prices.

Themed ‘Tapestry of Hues’ and featuring lilies as the festival flower, Royal FLORIA Putrajaya 2015 Flower and Garden Festival is Malaysia’s very own international flower and garden festival hosted by Putrajaya Corporation (PPj) and supported by the Ministry of Federal Territories and Tourism Malaysia and promises an exhibition of lilies in specially designed and landscaped gardens and exhibits aimed to delight the visual palates of visitors.  The festival is managed by PPj’s wholly owned subsidiary, Putrajaya Floria Sdn Bhd.

Begun in 2007, Royal FLORIA Putrajaya became an annual fixture since 2009 as a flower and garden festival hosted by PPj.  Overwhelming support from visitors to the festival prompted the organisers to make the festival an annual gala.  The festival highlights commercial products from the horticulture and garden landscaping industry, garden exhibitions, demonstrations from garden designers and local and international flower exhibits amidst a garden ambiance.

Promising a spectacular display at its permanent site at Anjung Floria, winding along the Promenade in Precinct 4, Royal FLORIA Putrajaya 2015 will be opened for public display during the Royal FLORIA Putrajaya 2015 Flower and Garden Festival beginning 30th May to 7th June, from 9 am to 10.30 pm (Monday to Thursday) and from ( am to 12 midnight (Friday to Sunday).

Visitors planning to bypass the crowds can obtain ticket from counters two days before the opening date of Royal FLORIA, beginning 28th May 2015 from 9.00 am to 7.00 pm.

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